SEATTLE PUBLIC LIBRARY
Rebrand of the Seattle Public Library
The Seattle Public Libraries is a space for the Seattle community to come together to explore, learn, inspire and be inspired.
The current brand fails to present the liveliness of the branches and the diverse, wide range of resources that the libraries offers.
Inspired by the central branch in downtown Seattle, I decided to use two bold colors to represent the character of the company; and a layered logo to depict the depths they go into to provide for the community.